OK, so you figured out what your skills and talents are and decided on a select few that you are interested in pursuing for a profit. Now what? This is where many people get stuck. You finally realize what you are good at, but you just really aren’t sure what to do with it.
The ideas [...]
Are You Having Trouble Turning Your Talents into a Business Idea?
December 8th, 2008 | business ideas, deciding on a business
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The Better Way to Sell
December 4th, 2008 | marketing
Do you know that many people starting a business come up with a product or service that they think will be great and then try to sell people on that idea? That has got to be the hardest way to run a business. They are constantly trying to convince everyone that they need what you [...]
Do You Really Need To Define a Niche or Core Message?
December 1st, 2008 | core message, marketing
Many solo professionals find it difficult to define a specific core message. They feel they will lose out on clients by limiting themselves, so they stay more general or they choose to define several niches because they aren’t sure how to pick just one.
Staying too broad can cause more harm than good. The larger your audience, the [...]
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