Blogging can be a very effective marketing tool for your business; however, there are several things that every blogger really should do in order to be the most effective at converting visitors into prospect and then prospects into clients. I talk about 4 of those Musts in this video.   Prefer to listen to this [...]

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 FaceBook is launching a new change in the way you can interact with your business page that will absolutely help you to improve your marketing effectiveness with FaceBook. It’s a change that you can even preview and test out now before the official launch. Please watch this video and share your thoughts about the change. [...]

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As a marketing coach, I have noticed many business owners wanting to create a fan page. They create it, but then they aren’t sure what to do next. FaceBook fan pages are a great way to communicate with your prospects and to generate buzz about your business. However, like any marketing strategy, you need to define [...]

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Before jumping into social media, it’s a good idea to find out if your target market is on that site and USING it. There may be a lot of people out on twitter, but only 10% of those on twitter are even active. Once you decide which social media sites you want to use, it’s [...]

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That is one of THE most asked questions this year amongst mom entrepreneurs and other small business owners. There are literally millions of users on twitter and FaceBook (not to mention many of the other social media sites available). Many of these users are mom entrepreneurs using them as a way to build a community [...]

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